It’s YouTube vs. Netflix as the Streaming Wars Come Down to 2 - The New York Times
The two giant video companies have far different strategies, but the same goal: controlling your TV set. Media|The Streaming Wars Come Down to 2: YouTube vs. Netflix · https://www.nytimes.com/2025/07/12/business/media/youtube-netflix-streaming.html ... The two giant video companies have far different strategies, but the same goal: controlling your TV set.YouTube took a stab at making original TV shows but abandoned that game plan years ago. It worked. Now people go to YouTube for virtually anything, ranging from cat videos to music playlists to video podcasts.Of course, within all of video entertainment, in particular mobile viewing, the companies also fiercely compete with TikTok and Instagram. But Mr. Kilar believes that in the coming years, Netflix will continue to take viewing share from its traditional Hollywood rivals.YouTube allows anyone to post almost anything. People who upload an original video shoulder the financial cost upfront, but they also collect a check from YouTube based on the amount of revenue it generates.